Lily Lape

Education

December 2012

Arizona State University, W.P. Carey School of Business

Bachelor of Science in Computer Information Systems

Certificate in International Business

Minor in Design Studies, Herberger Institute for the Arts

Spring 2010

Manchester Business School Exchange, University of Manchester, U.K.

Skills

Graphic Design SQL Scrum PowerPoint Data Analysis
Web Development HTML Illustrator Jira Software Development Lifecycle
Marketing CSS InDesign Marketo Agile Development
Database Management Systems C# Photoshop Mailchimp Word
Project Management OOP Salesforce MS Project Excel

Experience

June 2016 – March 2020

O’Reilly Media – Associate Web Producer (Remote)

Created landing pages and graphics assets for reports and learning paths, assisted with digital onboarding for conference attendees, was the HTML editor of O’Reilly’s Web and Economics newsletters.
Maintained updates to the corporate site; including marketing, features, and terms & conditions pages.

Feb 2015 – May 2016

O’Reilly Media – Sales Enablement Web Designer/Developer (Scottsdale, AZ)

Designed and created Sales Enablement Portal for use by Enterprise Sales team.
Conducted UX research, implemented user testing and performed user interviews.
Strategically structured content using Information Architecture.

June 2013 – Feb 2015

Safari Books Online – Marketing Design Specialist (Tempe, AZ)

Redesigned marketing site for Safari Tutorials product.
Coded HTML email templates and managed email campaigns on Marketo and MailChimp.

Nov 2012 – Jun 2013

Safari Books Online – Sales and Graphic Design Intern (Tempe, AZ)

Collaborated on projects with UX, Marketing, and Sales departments through Atlassian JIRA. Coded HTML for email marketing campaigns.
Designed elements for corporate website and edited tradeshow displays.
Utilized Adobe Illustrator, InDesign and Photoshop to create and edit print and digital marketing collateral including interactive PDFs, how-to guides, slide presentations, and newsletters.
Researched prospective clients and their technological needs and entered information into Salesforce.com.

Nov 2010 – Feb 2012

Arizona State University, Accounts Payable Dept. – Student Worker (Tempe, AZ)

Assisted accountants and organized invoices, service contracts, and payment vouchers.

Jun 2010 – Aug 2009

Oldcastle, Westile – Accounting Intern (Tempe, AZ)

Created and assembled financial and business documents for budget and expense meetings.
Performed data analysis and data entry using Excel.
Communicated with customers about orders and accounts payable.

Coursework & Projects

Business Information Systems Development I & II

Designed and implemented small-scale information systems using C# and object-oriented programming.

Electronic Commerce Strategy

Coded fully functional e-Commerce site with client-side validation and MySQL backend by utilizing HTML5, CSS, PHP, and JavaScript.

Digital Marketing – Google Online Marketing Challenge: Monti’s La Casa Vieja

Defined project requirements by meeting with the restaurant’s CEO to determine company’s needs.
Created and managed a Google AdWords account using targeted keywords in order to increase website traffic, sales, and online reservations.

Business Database Concepts

Design and implemented database using SQL and MySQL server.